YOU BUILT THE PRODUCT. NOW FIND YOUR PEOPLE.
You built your SaaS.
Now find your first customers.
Enter your SaaS website and get a free, personalised sales strategy showing who to target, where to find customers and how to start selling.
01 / THE RIGHT CUSTOMERS
Focus beats finding everyone.
Three prioritized customer profiles, with the pain points and motivations behind each.
Audience → message → experiment → learning.
A PLAN YOU CAN ACTUALLY USE
Less marketing guesswork. More useful next steps.
Know who needs you
Three prioritized ideal customer profiles, their problems, buying motivations and signs worth investigating.
Find the words that land
Positioning recommendations and editable outreach templates grounded in what your product does.
Make the next 30 days count
A first-ten-customers playbook and weekly experiments with clear measures of progress.
Evidence where we have it. Assumptions where we don’t. Your report labels verified website facts, AI inferences and unknowns. Recommendations are experiments to test; they are never presented as validated demand, researched competitors or real prospects.
AN ILLUSTRATIVE FIRST MOVE
A plan that tells you what to do next.
For an onboarding analytics SaaS: spend 45 minutes inviting two founders to discuss where their trials get stuck. Continue only when you hear an urgent problem and agree on a buying next step.
Week 1: validate the pain. Week 2: test the message. Week 3: explore a buying next step. Week 4: review qualified conversations and payments separately.
See the sample strategy and its assumptions →